In order to share our digipaks to the rest of the group we printed out our digipak panels and passed them round the group therefore each member could have a detailed look at each digipak. As a group we discussed the pro's and con's of each members full digipak, taking ideas from each one and agreeing on certain pictures that we felt would be effective. We discussed elements such as images, fonts , colours, messages etc and chose options that would follow the conventions of the Indie genre.
Emmas Front cover
We chose to use Emma's front cover for our group digipak as we felt that it conformed to the conventions of the indie genre and will appeal to our target audience of girls between the ages of 16-21. The setting is simplistic which is stereotypical of the Indie genre as it is a low-budget setting of a forest. The artists image is also conventional due to the quirky style in which she adopts, wearing a floral dress showing feminism which would appeal to girls as they would relate to the fashion creating familiarity and a relationship between the audience and the artist. The artist also wears a jean jacket with red lipstick which gives edge to the artist's image creating a less innocent vibe which makes her more interesting and appealing.This image also includes a guitar which is conventional to the Indie genre as artist's within this genre heavily rely on instruments within their music in order to show their passion for the sound and style rather than fame or merchandise.
The font is clear and simplistic which also can be identified as Indie as fonts of other genres such as dance and pop are usually quite loud and colourful. The positioning of font allows the font to be seen clearly however does not over power the picture of the artist.
Emma's and Daisy
These CD covers were both very effective and we felt that they would conform to the Indie genre. Emma's cd cover contains a brick wall which is evident within the rest of the digipak. The brick wall shows an urban simplistic low budget setting which is common of the indie genre. We chose to keep the brick wall and also use the flower from the middle of Daisy's cd cover. The flower is used continuously through the ancillary products which identifies the artist and it works as her mascot as her name is 'Daisy'. There is also a shoe string that is seen to follow the circumference of the cd which relates to the lyrics of the song being 'nose rings and shoestrings'. The idea of the shoe string is a good idea however we felt that as we could not find a shoestring that would sit nicely on the cd we chose to eliminate the shoestring. We felt that a combination of the two would be most suited as they both include vital and effective elements in which we would be happy to use for our final group digipak.
Our welcome note was inspired by Daisy's panel and my own. We both used the same picture which showed the artist holding a guitar which is conventional to the indie genre. Having a picture of the artist next to the welcome note will make the audience connect more and feel that the message is personal and directly from the artist. In comparison to my panel Daisy separated the image from the message showing the important of the message and its emphasis on this particular page. The changes we made included deleting the pink brush effect in the corner of the page. The colour pink is not conventional of the Indie genre and therefore we felt that it may have mislead the audience into thinking the artist was a mixture of other genres such as pop and dance as they generally use bright primary colours.
This demonstrates some group planning discussions. You have made a start in explaining how you evaluated each others work, before creating and finalising the final group digipak. However, you also need to include the other designs from the rest of the group members, to demonstrate further planning and how the final design was achieved.
ReplyDelete